We compared Pinterest to Instagram's Collections feature to see which bookmarking service is best — here's how the two stack up

pinterest instagram collections

I recently found an old board in my Pinterest profile that was filled with inspiration for decorating my dorm room for my first year in college. That was from five years ago.

I’d been using Pinterest well before then, and still do today, to save everything from travel tips and clothes to recipes for healthy eating and photography. I even have a board dedicated to keeping tabs on what different family members might like for a Christmas gift. The site is my saving grace.

So ever since Instagram waded into the „pinning“ waters last year, adding a Pinterest-like way for users to save and organize content (dubbed Instagram Collections,) I’ve been skeptical that it could live up to one of the pioneers of the digital bulletin board.

Taking into account that Pinterest has historically been known for curation and Instagram for its photo-sharing and social aspect, I compared the two and focused on two big points: how I was able to save and organize posts on both platforms and the quality of content curation on each app. I concluded that both have their respective purposes, depending on what you’re using them for.

Check it out:

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Just in case you’ve never tried either, here’s a quick rundown on how to save posts in each app.

On Instagram, there’s a tiny bookmark icon to the bottom right of every post. Just click on the bookmark to add the photo to your saved collection.  If you want to save it to a particular collection, hold down the icon and you’ll have the option to select the „board“ you want.

And for the record, when you bookmark a post the owner will not be notified, according to The Verge.


You can find all your saved posts and collections on your profile under the bookmark icon to the far right, next to the „tagged posts“ button. This is the layout you’ll see when you click into it.

In the Pinterest app, look for a trio of gray dots below posts when you’re scrolling.

An options panel will pop up when you click on it. Hit save, and a list of boards will appear. Click which one you want, and that’s it. It’ll take you back to where you were.

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Source: Business insider

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